Innovative Supplemen Brand Seeks Applicants For Nutritional Research Including Blood Biochemistry Assessment

An innovative plant-based supplements brand is looking for five people to take part in nutritional research which aims to demonstrate that its supplement can improve biochemical markers of nutrition over three months.

Heights counts Stephen Fry, the founders of the biggest European plant-based companies like Allplants and THIS, Dr. Rangan Chatterjee, influencer Zanna Van Dijk, plant-based brand Vevolution, and Renée Elliott, founder of Planet Organic, among its customers and vocal fans.

Smart Supplement

The company’s flagship Smart Supplement – which was designed as a premium-quality replacement for most common supplements and multivitamins – combines 19 essential healthy fats, antioxidants, vitamins, and minerals in the quantities shown to have the highest impact on the health of your brain and body, in a formulation you can actually absorb.

Its nutrient highlights include antioxidants, which are great for counterbalancing the effects of environmental pollutants and other lifestyle factors that put stress on our bodies. Heights contains five powerful antioxidants; vitamin E, anthocyanins, zinc, selenium and Vitamin C.

The supplement also features Omega 3 oil (DHA and EPA from algae oil). For those that don’t already know, Omega 3 Oil optimises the structure of your brain and can help with mood and mood disorders. DHA can also improve memory and focus, and EPA helps to fight cellular inflammation.

B vitamins – which provide your cells with energy and support the efficient transport of information through your brain – are included, alongside Vitamin D, which has been government-recommended during lockdown, and is extra-important as we slide into the autumn and winter months. Deficiency is common and is associated with poor immune function and many other health problems including depression.

Unlike pretty much any multivitamin in the market, Heights uses a patented ‘clever capsule’, which not only slow releases the nutrients into your gut but enables them to encapsulate Omega 3 oil too.

Trial

Heights is carrying out its trial to demonstrate that Heights is improving biochemical markers of nutrition over three months. It will recruit six volunteers who are readers of Plant Based News, who follow a plant-based diet, and ideally haven’t taken any vitamins for three months

Discussing what kind of results it is hoping to see in vegan participants, the company said: “While we know that a vegan diet can be nutritionally complete, we also know that nutritional deficiencies are more common in the vegan community. Most guidelines recommend vegans to supplement with B vitamins and vitamin D but supplementation with algae oil is still not commonplace.

“We’d love to see improvements to biomarkers of vitamin status and omega 3 profile and we’re also hopeful of being able to measure improvements in mental wellbeing and performance in both the vegan and omnivore groups.”

It added that while a plant-based diet can reduce exposure to some of the risk factors for poor brain health, a lower intake of B vitamins and inadequate conversion of plant-based omega 3 into DHA can mean that brain health in vegans is reduced.

“Complaints such as brain fog, challenges with mental focus, mood, sleep and memory are commonly cited reasons for vegans returning to an omnivorous diet,” said Heights. “By promoting the importance of brain health and appropriate supplementation within the vegan community, we can support more people to thrive on a vegan diet and maintain their principals as well as their health.”

Taking part

To take part in the trial, applicants must be plant-based, and not take supplements*, and be able to attend appointments on London’s Harley Street. Compliance with supplementation is important and Heights would like participants to achieve 80-90 percent compliance with their supplement. The company will be in touch through the trial to support participants with this, and will offer tips on how to maximise compliance.

The successful applicants will be invited to collaborate with leading Harley Street scientists and dietitians, to see first hand the impact of optimum nutrition on your brain health and mental well-being.

They will be offered:

• Nutritional blood biochemistry assessment at Harley Street clinic – screening bloods for B vitamin profile (B1, B2, B6, B12 and folate), Omega-3 and Iron studies
• Participants will be given Heights for free for three months and then be rescreened.
• Two nutrition consultation sessions with clinical dietitian Sophie Medlin
• Mood and stress assessments at the start and end of the trial.

To enter

1. Complete the application form here

The competition closes on Monday, September 7. Participants must be aged 18 or older and be able to attend appointments on Harley Street, London. Full T&Cs are available at yourheights.com.